Jif® Announces the Nation's Most Creative Peanut Butter Sandwich - 10 Year Old Wins $25,000 Scholarship Fund

ORRVILLE, OH, March 20, 2009 — Today, the makers of Jif® peanut butter announced Jordyn Boyer, 10, of Lebanon, PA, as the winner of the Seventh Annual "Jif® Most Creative Peanut Butter Sandwich Contest™." Jordyn was inspired by an authentic Louisiana sandwich to create her Po' Boy Peanut Butter Chicken Cheesesteak Sandwich. Her sandwich is made with Jif Creamy Peanut Butter, chicken, peppers, onions and mozzarella cheese. For added flavor, she created a dipping sauce of Jif peanut butter, Worcestershire sauce, honey and honey mustard. Jif, the trusted pantry staple for more than 50 years, awarded Jordyn with a $25,000 scholarship fund, a Jif gift basket and the title of the nation's most creative peanut butter sandwich.

The five finalists flexed their creative muscles and presented their sandwiches, showcasing the peanutty taste of Jif, to a panel of judges at the Culinary Loft in New York City's Soho area. Four runners-up each received a $2,500 scholarship fund and a Jif gift basket. For photos and complete recipes, visit www.jif.com.

Runners-Up

• Emily, 9, Bogue Chitto, MS – Creepy Delicious Peanut Butter & Jam Sandwich
• Alexandra, 8, Franklin, WI – The Happy Hedgehog
• Morgan, 11, Batavia, OH – Peanut Butter Fruit Pockets
• Elisabeth 8, Newnan, GA – Peanut Butter Kabob

"We applaud Jordyn and all of the runners-up for demonstrating their culinary skills with their creative and versatile peanut butter sandwiches," said Maribeth Badertscher, Director, Corporate Communications, The J.M. Smucker Company. "By spending quality time in the kitchen together, parents are fostering creativity in their children and making family mealtime more enjoyable."

One of the judges at this year's live judging event was the winner of the Jif "Moms Voice Their Choice Contest," Judy Detter. "As a choosy mom of two kids, peanut butter is something we pack in their lunches daily," said Judy. "As my family's cook, I choose to prepare healthy snacks and creative meals and look forward to recreating these recipes with my daughters."

The "Jif Most Creative Peanut Butter Sandwich Contest™" encourages parents to foster creativity in their children and brings parents and children together in the kitchen. More than a thousand parents and children from across the United States submitted peanut butter sandwich recipes from August through November. Those recipes underwent an initial round of judging based on creativity, nutritional balance, taste, appearance and ease of preparation. The final judging event represents the five top scores from the combination of a preliminary round of judging and a nationwide www.jif.com online vote. The five finalists with the highest point totals overall participated in the March 20 event to compete for a $25,000 scholarship fund, Jif gift basket and the nation's most creative peanut butter sandwich title.

For more information about Jif peanut butter tips, recipes, contests and promotions, log on to www.jif.com.

About The J. M. Smucker Company

For more than 100 years, The J.M. Smucker Company has been committed to offering consumers quality products that help families create memorable mealtime moments. Today, Smucker is the leading marketer and manufacturer of fruit spreads, retail packaged coffee, peanut butter, shortening and oils, ice cream toppings, sweetened condensed milk, and health and natural foods beverages in North America. Its family of brands includes Smucker's®, Folgers®, Jif®, Crisco®, Pillsbury®, Eagle Brand®, R.W. Knudsen Family®, Hungry Jack®, White Lily® and Martha White® in the United States, along with Robin Hood®, Five Roses®, Carnation®, Europe's Best® and Bick's® in Canada. The Company remains rooted in the Basic Beliefs of Quality, People, Ethics, Growth and Independence established by its founder and namesake more than a century ago. The Company has appeared on FORTUNE Magazine's list of the 100 Best Companies to Work For in the United States 11 times, ranking number one in 2004. For more information about the Company, visit www.smuckers.com.

Back to Press Releases